Colgate<sup>®</sup> Optic White<sup>®</sup> Platinum Lasting White Toothpaste

Colgate® Optic White® Platinum Lasting White Toothpaste

to surface and whiten teeth in 3 days.


Active ingredients

Sodium monofluorophosphate 0.76% (0.13% w.v fluoride ion) - Anticavity

Inactive ingredients

Propylene glycol, calcium pyrophosphate, glycerin, PEG/PPG -116/66 copolymer, PEG-12,PVP, silica, flavor, sodium lauryl sulfate, tetrasodium pyrophosphate, hydrogen peroxide, sodium saccharin, sucralose, BHT.

Mode of Action

  • Enamel-safe toothpaste, with 1% hydrogen peroxide formula
  • Combines hydrogen peroxide and fluoride

Proof of Efficacy

Whiter teeth in 1 week*
Whitens nearly 3 shades in just 4 weeks

* For best results, use as directed for 4 weeks of brushing twice daily.
With continued twice-daily use.